September 21, 2022 | 9 min read
4 min
InMobi, BBC StoryWork, Yahoo and OMD are among the nominees as we get ready to celebrate the best of the best in Asia Pacific.​
Check out the nominees of The Drum Awards for Digital Advertising APAC 2022
When creativity and technology come together effectively, digital advertising delivers – which is why The Drum Awards for Digital Advertising APAC highlights the very best digital media and technology coming out of the region.
Our judging panel (which this year included experts from Nestlé, Microsoft, Deutsche Bank and Vogue India) was looking for fresh, impactful, polished and effective work.
Winners will be announced at a ceremony at The Drum Labs in London (find out how to attend in person or watch remotely) and you can check out the full shortlist of nominations below:
Adtech for Good
Channel Factory
InMobi and Wavemaker for Tata Consumer Products
Moody’s ESG Solutions
OMD New Zealand for 2degrees
The Trade Desk for Volvo New Zealand
Automotive and Transport
BBC StoryWorks for Lexus Australia
Mobkoi for Jaguar Land Rover
Best Ad Sales Team of the Year
Clear Channel Singapore
iClick Interactive Asia Group Limited
The Trade Desk
Best Branding Campaign
Digital Turbine for Unilever Closeup/Mindshare
InMobi and Dentsu for Wyeth Nutrition
ViewSonic
Best High Impact Campaign
CruiSo Digital Solutions for CSL
InMobi and Unilever
M&C Saatchi Performance for Grab
Moody’s ESG Solutions
Twitch for McDonald’s Singapore (Hanbaobao Pte Ltd)
Best Innovation
Magnite for Lazada
mCanvas for Yahoo Mail
Together for AIA New Zealand
Best Mobile Campaign
CruiSo Digital Solutions for CSL
Digital Turbine for Kellogg’s and GroupM Mindshare
mCanvas for Sony Pictures Entertainment
Mobkoi for Jaguar Land Rover
PHD Taiwan for Volkswagen Taiwan
Best Omni-channel Campaign
Alarice International Limited
The Trade Desk for Zendeck
Best Paid Search Campaign
ANGA Bangkok Digital Agency for Wall Technologies Company Limited
InMobi for Max Life
InMobi for Myntra
OMD and Equifax for Kiwibank
Together for AIA New Zealand
Best Paid Social Campaign
Grow Agency for Aroma Group
OMD New Zealand for Westgold Milk Products
Best Response to Change
BBC StoryWorks for VisitBritain
Digital Turbine for Emina Cosmetics/Vizeum
InMobi for Unilever Indonesia and Mindshare Indonesia
M&C Saatchi Performance for Grab
PHD Taiwan for Diageo Taiwan
Best Use of Gaming
Digital Turbine for Unilever Closeup/Mindshare
InMobi for Unilever
Twitch for 5 Gum
Best use of Tech in OOH
Acquire – Data Driven Advertising for Parex – Multiptaps
Hivestack for com2uS
OMD Taiwan for Mercedes-Benz Taiwan
Vistar Media for HBF Health Insurance Australia
Best use of Video Ads
OMD New Zealand for The Warehouse (New Zealand)
Vidico for Bailey Nelson
Finance and Professional Services
BBC StoryWorks for Accenture India
BBC StoryWorks for Standard Chartered Bank
Grow Agency for Rabbit Care
Yahoo for Standard Chartered Bank and Dentsu
Yahoo for DBS
Game-Changing Advertising Technology
Clear Channel Singapore
CruiSo Digital Solutions for CSL
Magnite
Rakuten Advertising for Lowkey Discord
Veridooh
Most Effective Contextual Ad Targeting Campaign
Acquire – Data Driven Advertising
Channel Factory
InMobi and GroupM for Star Sports
InMobi and Sprite for The Coca-Cola Company
Integral Ad Science for Matterkind Singapore
Together for Wendy’s New Zealand
Most Effective Programmatic Media Partnership
Hivestack for Liveboard
The Trade Desk for ViewSonic
ViewSonic – GPG Paid Media for ViewSonic Gaming
Vistar Media for HBF Health Insurance Australia
Yahoo for Standard Chartered Bank and Dentsu
Yahoo for DBS
Most Effective Use of Affiliate Marketing
Commission Factory and My Muscle Chef
Impact.com for Booktopia
Rakuten Advertising and PerformID for American Express Korea
Most Effective Use of Branded Content
Carousell Media Group for Ministry of Sustainability and the Environment
CruiSo Digital Solutions for CSL
M&C Saatchi Performance for Grab
Qumin for Marriott International
Twitch for 5 Gum
Most Effective Use of Data
M&C Saatchi Performance for Grab
Media.Monks for Google and McDonald’s Hong Kong
OMD and Equifax for Kiwibank
OMD New Zealand for Latitude Financial Services
Together for AIA New Zealand
Most Effective Use of Performance
Acquire – Data Driven Advertising
Essence for Google
InMobi and Glance for Swiggy
Rakuten Advertising and PerformID for American Express Korea
Not-for-Profit/Charity
M&C Saatchi Performance for Grab
OMD New Zealand for KidsCan
Public Sector or Government
Carousell Media Group for Ministry of Sustainability and the Environment
Seymourpowell for Historic Environment Scotland
Together for Te Ara Ahunga Ora Retirement Commission
Retail, Ecommerce and Consumer Products/Service
OMD New Zealand for Sky Network Television New Zealand
OMD New Zealand for 2degrees
Together for Wendy’s New Zealand
Twitch for McDonald’s Singapore
Travel/Leisure/Tourism/Sports
160over90 for Marriott International
BBC StoryWorks for VisitBritain
Quantcast and iProspect for Accor Hotels
Qumin for Marriott International
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